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 "type": "mall",
 "name": "Valley Fair Shopping Center",
 "aka": [],
 "city": "Appleton",
 "county": "Winnebago County",
 "state": "WI",
 "country": "US",
 "census_division": 3,
 "lat": 44.241,
 "lon": -88.41558,
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 "stores_peak": null,
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 "before_notes": "Wikipedia categories: Demolished shopping malls in the United States",
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   "slug": "use-retail",
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  "assessment": {
   "what_happened": "Valley Fair Shopping Center opened in 1955 as the first fully enclosed mall in the United States. After decades of operation, it was sold to YouthFutures in 2002 and then to VF Partners in 2006, who began redevelopment and demolished most of the property while retaining a few newer structures. The site now operates as a partial retail/entertainment center under VF Partners.",
   "why": "The record notes demolition of parts beginning in 2007 and that newer buildings were kept because they were still sound, but it does not state specific causes such as anchor store losses, competition, or debt.",
   "where_it_stands": "The site is currently in a partial status and is controlled by VF Partners, the owner listed in the parties and deals sections.",
   "for_a_planner": [
    "Redevelopment strategy was set in 2006 with entitlement granted in 2007.",
    "The property was placed into a tax district in 2007, indicating a policy tool used to support the retrofit.",
    "Open questions include the long\u2011term viability of the remaining retail/entertainment mix and any needed infrastructure updates."
   ],
   "for_a_developer": [
    "Site size: 26 acres.",
    "Control: VF Partners holds ownership from 2006 to present.",
    "Entitlement stage: entitlement year 2007 suggests approvals are in place for the redeveloped use.",
    "No explicit flood, transit, or environmental constraints are noted in the record.",
    "Market signals from tract data are not provided in the record."
   ],
   "risks_and_unknowns": [
    "Anchor tenant status and retail performance are not described.",
    "Competitive landscape and regional demand are unknown.",
    "Financial details such as debt, financing terms, or operating costs are missing.",
    "Environmental constraints (floodplain, wetlands, contamination) are not mentioned.",
    "Transit access and pedestrian connectivity are not detailed in the record."
   ],
   "data_quality": "partial",
   "one_line": "Valley Fair opened 1955, redeveloped 2006\u201107, now partial retail/entertainment under VF Partners on 26 acres with no major anchor tenants.",
   "model": "nvidia/nemotron-3-super-120b-a12b",
   "machine": "NVIDIA API via Hermes CT",
   "record_sha1": "d14a7f17450d"
  },
  "deadmalls": {
   "url": "https://www.deadmalls.com/malls/valley_fair_mall.html",
   "title": "Valley Fair Mall: Appleton, WI",
   "match": "name+state+city",
   "index": "https://www.deadmalls.com/stories.html",
   "retrieved": "2026-10-20"
  },
  "edgar": {
   "query": "Valley Fair Shopping Center",
   "city": "Appleton",
   "total": 7,
   "name_only_total": null,
   "common_name": false,
   "sampled": 7,
   "latest": "2015-08-24",
   "earliest": "2010-06-04",
   "cmbs": [],
   "public": [],
   "other": [
    {
     "name": "AEROPOSTALE INC",
     "cik": "0001168213",
     "n": 6,
     "first": "2010-06-04",
     "last": "2015-08-24",
     "forms": {
      "8-K": 3,
      "10-Q": 2,
      "10-Q/A": 1
     },
     "cmbs": false,
     "kind": "other",
     "sic": "5600",
     "acc": "0001168213-15-000062",
     "doc": "aro-20150818xex101.htm",
     "adjacent": false
    },
    {
     "name": "Destination Maternity Corp",
     "cik": "0000896985",
     "n": 1,
     "first": "2012-11-02",
     "last": "2012-11-02",
     "forms": {
      "8-K": 1
     },
     "cmbs": false,
     "kind": "other",
     "sic": "5621",
     "acc": "0001193125-12-448519",
     "doc": "d432147dex101.htm",
     "adjacent": false
    }
   ],
   "forms": {
    "8-K": 4,
    "10-Q": 2,
    "10-Q/A": 1
   },
   "url": "https://efts.sec.gov/LATEST/search/#/q=%22Valley%20Fair%20Shopping%20Center%22%20%22Appleton%22&forms=10-K,10-D,8-K,10-Q,ABS-EE&dateRange=custom&startdt=2001-01-01",
   "retrieved": "2026-10-20",
   "v": 4,
   "adj": [],
   "adj_total": 0,
   "first_in_sample": null,
   "securitised": null,
   "vintage": null,
   "vintage_strong": false,
   "source": "SEC EDGAR full-text search"
  },
  "elevation": {
   "elevation_ft": 797.1,
   "resolution": 1,
   "source": "USGS EPQS (3DEP)",
   "retrieved": "2026-10-20"
  },
  "env": {
   "count": 4,
   "facilities": [
    {
     "name": "KWIK TRIP COWORKER CENTER FOR HEALTH AT APPLETON",
     "programs": " ",
     "site_type": "621111",
     "flags": "",
     "brownfield": false
    },
    {
     "name": "ROUNDY'S 187",
     "programs": " ",
     "site_type": "445110",
     "flags": "",
     "brownfield": false
    },
    {
     "name": "SOS DRY CLEANING",
     "programs": " ",
     "site_type": "",
     "flags": "",
     "brownfield": false
    },
    {
     "name": "THE HERITAGE/PEABODY MANOR",
     "programs": " ",
     "site_type": "62161 62311",
     "flags": "",
     "brownfield": false
    }
   ],
   "brownfield": false,
   "retrieved": "2026-10-15"
  },
  "fifteen": {
   "grocery": 3,
   "schools": 1,
   "parks": 5,
   "health": 1,
   "civic": 0,
   "food_drink": 4,
   "cycleway_ways": 4,
   "sidewalk_ways": 25,
   "residential_buildings": 106,
   "categories_present": 5,
   "retrieved": "2026-10-16"
  },
  "flood": {
   "zone": "X",
   "subtype": "AREA OF MINIMAL FLOOD HAZARD",
   "sfha": "F",
   "bfe": -9999.0,
   "retrieved": "2026-10-15"
  },
  "food_access": {
   "tract10": "55139002500",
   "urban": 1,
   "lila_1_10": 0,
   "low_access_1mi": 0,
   "lapop1share": 5.56564778827936,
   "poverty_rate": 13.4557191849909,
   "median_family_income": 51308.0,
   "snap_households": 403.0,
   "pop2010": 5045.0,
   "source": "USDA ERS Food Access Research Atlas 2019 (ArcGIS copy)",
   "retrieved": "2026-10-20"
  },
  "housing_market": {
   "zhvi": {
    "latest": 304461,
    "month": "2026-09",
    "change_1y": 0.046,
    "change_5y": 0.343
   },
   "zori": {
    "latest": 1278,
    "month": "2026-09",
    "change_1y": 0.047,
    "change_5y": 0.358
   },
   "county_fips": "55139",
   "source": "Zillow Research (ZHVI, ZORI)"
  },
  "hpi": {
   "year": 2024,
   "index": 390.3,
   "change_1y": 0.08,
   "change_5y": 0.541,
   "change_10y": 1.038,
   "base": "2000=100 (FHFA annual tract index, all-transactions)",
   "tract": "55139002500",
   "retrieved": "2026-10-20"
  },
  "jobs_lodes": {
   "tract20": "55139002500",
   "jobs": 2581,
   "retail_jobs": 367,
   "food_accommodation_jobs": 216,
   "year": 2022,
   "source": "Census LEHD LODES8 WAC 2022 (all jobs, primary and secondary), blocks summed to the 2020 tract",
   "retrieved": "2026-10-20"
  },
  "lihtc": {
   "count_1km": 1,
   "units_1km": 63,
   "li_units_1km": 63,
   "projects": [
    {
     "name": "Craftsman Village Of Appleton",
     "units": 63,
     "year": null,
     "bond": false
    }
   ],
   "retrieved": "2026-10-16"
  },
  "listings": {
   "zip": "54915",
   "month": "202609",
   "median_listing_price": 389975,
   "median_listing_price_yy": -0.0125,
   "active_listing_count": 99,
   "median_days_on_market": 37,
   "price_reduced_share": 0.137,
   "pending_ratio": 0.0558,
   "source": "Realtor.com Research, inventory core metrics by ZIP (ZCTA at the site point)",
   "retrieved": "2026-10-20"
  },
  "nrhp": {
   "count": 0,
   "places": [],
   "retrieved": "2026-10-15"
  },
  "nri": {
   "tract": "55139002500",
   "risk_score": 45.1,
   "risk_rating": "Relatively Low",
   "eal_score": 53.2,
   "eal_rating": "Relatively Low",
   "expected_annual_loss_usd": 1447254,
   "social_vulnerability": "Relatively Low",
   "community_resilience": "Very High",
   "hazards": {
    "hurricane": "Very Low",
    "tornado": "Relatively High",
    "inland flooding": "Relatively Low",
    "heat wave": "Relatively Low",
    "wildfire": "Very Low",
    "earthquake": "Very Low",
    "hail": "Relatively Moderate",
    "strong wind": "Relatively High",
    "winter weather": "Relatively Moderate",
    "landslide": "Very Low",
    "ice storm": "Very Low",
    "cold wave": "Relatively High",
    "lightning": "Relatively Moderate"
   },
   "high_hazards": [
    "tornado",
    "strong wind",
    "cold wave"
   ],
   "retrieved": "2026-10-16"
  },
  "opportunity": {
   "tract10": "55139002500",
   "kfr_p25": 0.4294,
   "jail_p25": 0.0084,
   "kids_count": 391.9912,
   "commuting_zone": "Oshkosh",
   "vintage": "children born 1978-83, outcomes measured 2014-15",
   "source": "Opportunity Insights, Opportunity Atlas (Chetty, Friedman, Hendren, Jones, Porter 2018)",
   "retrieved": "2026-10-20"
  },
  "overture": {
   "candidates": 160,
   "retrieved": "2026-10-15",
   "building": {
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    "height_m": 6.577176094055176,
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    "class": null,
    "names": "The Heritage",
    "contains_point": false,
    "km": 0.21,
    "explore": "https://explore.overturemaps.org/?feature=buildings.building.95728f09-e82b-41c1-9c56-0f3499a51062#17/44.24100/-88.41558"
   },
   "large_buildings_nearby": 5,
   "buildings_done": true
  },
  "oz": {
   "opportunity_zone": false,
   "tract": null,
   "rural": null,
   "retrieved": "2026-10-15"
  },
  "pageviews": {
   "article": "Valley_Fair_Shopping_Center",
   "months": 136,
   "total": 52457,
   "last_12m": 4673,
   "prior_12m": 5992,
   "trend": -0.22,
   "peak_month": "202504",
   "peak_views": 1125,
   "series": [
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     336
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     "201811",
     305
    ],
    [
     "201812",
     347
    ],
    [
     "201901",
     368
    ],
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     "201902",
     278
    ],
    [
     "201903",
     361
    ],
    [
     "201904",
     454
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    ],
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     324
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     426
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    ],
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    ],
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    ],
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     "202410",
     424
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    ],
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     413
    ],
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     320
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     505
    ],
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     "202504",
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    ],
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     510
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     "202506",
     437
    ],
    [
     "202507",
     412
    ],
    [
     "202508",
     640
    ],
    [
     "202509",
     388
    ],
    [
     "202510",
     417
    ],
    [
     "202511",
     560
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     "202512",
     513
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     "202601",
     434
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     573
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     "202603",
     422
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     "202604",
     343
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     "202605",
     345
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     366
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     "202607",
     432
    ],
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     "202608",
     387
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    [
     "202609",
     293
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    [
     "202610",
     5
    ]
   ],
   "retrieved": "2026-10-15"
  },
  "peers": {
   "peers": [
    {
     "id": "n-c518b8db75",
     "name": "Cambridge Discovery Park",
     "city": "Cambridge",
     "state": "MA",
     "score": 8.0,
     "why": [
      "similar size (30 acres)",
      "opened 1953",
      "same strategy: redevelop"
     ]
    },
    {
     "id": "m-c2364f77d1",
     "name": "Northgate Mall",
     "city": "Seattle",
     "state": "WA",
     "score": 7.5,
     "why": [
      "opened 1950",
      "same strategy: redevelop"
     ]
    },
    {
     "id": "m-a4a41b3240",
     "name": "Seven Corners Shopping Center",
     "city": "Seven Corners",
     "state": "VA",
     "score": 7.5,
     "why": [
      "similar size (29 acres)",
      "opened 1956",
      "same strategy: redevelop"
     ]
    },
    {
     "id": "m-04f9c4dfbb",
     "name": "Hilldale Shopping Center",
     "city": "Madison",
     "state": "WI",
     "score": 7.0,
     "why": [
      "opened 1962",
      "same strategy: redevelop",
      "also in WI"
     ]
    },
    {
     "id": "m-2b3899ff9d",
     "name": "Crestwood Court",
     "city": "Crestwood",
     "state": "MO",
     "score": 7.0,
     "why": [
      "opened 1957",
      "same strategy: redevelop"
     ]
    },
    {
     "id": "m-f9dd391ba3",
     "name": "Northway Mall",
     "city": "Anchorage",
     "state": "AK",
     "score": 7.0,
     "why": [
      "similar size (30 acres)",
      "same strategy: redevelop"
     ]
    }
   ],
   "method": "size, era, strategy, status, type, state, distance"
  },
  "permits": {
   "county": "Winnebago County",
   "2024": {
    "units_1": 293,
    "units_2_4": 30,
    "units_5plus": 333,
    "value_total": 153686845
   },
   "2023": {
    "units_1": 230,
    "units_2_4": 16,
    "units_5plus": 186,
    "value_total": 110483552
   },
   "retrieved": "2026-10-18"
  },
  "qcew_retail": {
   "county": "55139",
   "year": 2025,
   "establishments": 448,
   "employment": 8235,
   "avg_annual_pay": 34879,
   "lq_employment": 0.89,
   "employment_change_1y": -1.2,
   "source": "BLS QCEW 2025 annual, county, NAICS 44-45 retail trade, private",
   "retrieved": "2026-10-20"
  },
  "retail_trend": {
   "2012": {
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    "emp": 7718
   },
   "2023": {
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    "emp": 8735
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   "estab_change": -0.038,
   "emp_change": 0.132,
   "county_fips": "55139"
  },
  "schools": {
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   "grades": "PK-12",
   "district_vintage": "SY2024-25",
   "public_schools_1mi": 2,
   "schools": [
    "Stephen Foster Elementary Charter",
    "Maplewood Middle"
   ],
   "schools_vintage": "SY2023-24",
   "source": "NCES EDGE",
   "retrieved": "2026-10-20"
  },
  "storms": {
   "county": "55139",
   "years": "2016-2025",
   "events": 68,
   "by_type": {
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    "Hail": 14,
    "Tornado": 4,
    "Flood": 2,
    "Lightning": 1,
    "Flash Flood": 1
   },
   "property_damage_usd": 16000,
   "deaths_direct": 1,
   "injuries_direct": 0,
   "note": "county-typed events only; events logged to forecast zones (CZ_TYPE Z: most winter, heat, flood and coastal events) are not counted",
   "source": "NOAA NCEI Storm Events Database, details files",
   "retrieved": "2026-10-20"
  },
  "svi": {
   "tract": "55139002500",
   "overall_pct": 0.47,
   "socioeconomic_pct": 0.31,
   "household_pct": 0.6,
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   "pop": 4800,
   "poverty150_share": 20.5,
   "no_vehicle_share": 4.3,
   "minority_share": 24.7,
   "unemployed_share": 0,
   "retrieved": "2026-10-15"
  },
  "tract": {
   "geoid": "55139002500",
   "pop": 4491,
   "pop_per_sqmi": 3177,
   "median_hh_income": 55349,
   "median_gross_rent": 875,
   "renter_share": 0.66,
   "vacancy_rate": 0.047,
   "transit_commute_share": 0.0,
   "retrieved": "2026-10-15"
  },
  "tract_change": {
   "geoid": "55139002500",
   "y2013": {
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    "median_hh_income": 38647,
    "renter_share": 0.69,
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   },
   "y2023": {
    "pop": 4491,
    "median_hh_income": 55349,
    "renter_share": 0.661,
    "median_home_value": 231500
   },
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