Retrofit Atlas

Malls · Florida

East Lake Square Mall

From the authors' mapReinhabitedRetrofit builtTampa, FL

Opened 1976. Closed 1998. Reinhabited in 1999.

Status nowRetrofit builtderived from authors' map (retrofit year present)
What it becameofficeextracted, unreviewed
Retrofit year1999authors' map
Walkability16.3 of 20 · 15-minute 4 of 6EPA, OpenStreetMap
Rail within 800 mNoOpenStreetMap, HUD
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Solid = from the authors' map · outlined = public source · dashed = model-written, not yet reviewed by a person. Tap any value's source label to see where it came from.

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Site profile20 elements · what this retrofit is built with · tap a chip for the evidence

Former anchors
Belk-LindseyThis site: Belk-Lindsey wikipedia · all sites with this
Dillard'sThis site: Dillard's wikipedia · all sites with this
JCPenneyThis site: JCPenney wikipedia · all sites with this
Montgomery WardThis site: Montgomery Ward wikipedia · all sites with this
Finance and pipeline
On FacebookThis site: …https://www.facebook.com/127935947284583 overture · all sites with this
Website aliveThis site: …http://www.gohart.org overture / http check · all sites with this
Place
100k+ jobs within 45 min by transitThis site: 179,531 epa-walkability · all sites with this
30,000+ vehicles a day on an adjacent roadThis site: 45,500 on E HILLSBOROUGH AVE fhwa-hpms · all sites with this
Bike network nearbyThis site: 64 ways openstreetmap · all sites with this
County permitting 2,000+ apartment units a yearThis site: 4,555 units, Hillsborough County census-bps · all sites with this
Fast-growing county (8%+ 2018–23)This site: 8% census-acs · all sites with this
Grocery within 800 mThis site: 3 stores openstreetmap · all sites with this
High hurricane riskThis site: Relatively High fema-nri · all sites with this
High social vulnerability tract (SVI ≥ 0.75)This site: 0.83 cdc-svi · all sites with this
High tornado riskThis site: Relatively High fema-nri · all sites with this
Tract house prices doubled in 10 yearsThis site: +146% fhfa · all sites with this
Walkable block group (EPA ≥ 12)This site: …index 16.3 epa-walkability · all sites with this
Scale
Building footprint 50,000+ m²This site: 50,431 m² overture · all sites with this
Strategy
ReinhabitedThis site: Reinhabitation: office record · all sites with this
New use
OfficeThis site: Reinhabitation: office extraction · all sites with this

All elements and lists · Trends

From the authors' map

FL, Tampa: East Lake Square Mall/NetPark, 1999
• Reinhabitation: office

Now

StatusRetrofit builtderived from authors' map (retrofit year present)
StrategyReinhabitedauthors' map
New usesofficeextracted, unreviewed
What is there nowReinhabitation: officeauthors' map
Retrofit year1999authors' map

Site context

FEMA flood zoneX · AREA OF MINIMAL FLOOD HAZARDFEMA NFHL
EPA-regulated facilities within 500 m11: BAYCARE HEALTH SYSTEM; CUMMINS INC; HILLSBOROUGH BP; HILLSBOROUGH MARATHON GAS KWICK; HYDRAULIC MACHINERY INCEPA FRS
Census tract 120570120012,455 people, 882 per sq mi; median household income $57,917; median gross rent $1,413; 25% renters; 8.8% vacant units; 0.0% commute by transitACS 2023 5-year
Walkability (EPA, block group)index 16.3 of 20; 63 intersections per sq mi; nearest transit stop 99 m; land-use mix 0.85; 124,010 jobs within 45 min by car, 179,531 by transit; 5% of households without a carEPA Smart Location
Within a 10–15 minute walk (800 m)4 of 6 daily needs: 3 grocers, 0 schools, 7 parks or playgrounds, 0 health, 2 civic, 4 food and drink; 64 cycleway segments, 91 sidewalk-tagged segmentsOpenStreetMap
Opportunity ZonenoHUD
Housing permits, Hillsborough County (FL), 20244,555 units in 5+ unit buildings, 96 in 2–4, 4,402 single-family; 2023: 6,975 in 5+Census BPS
Social vulnerability (CDC SVI 2022, tract)overall percentile 0.83; socioeconomic 0.88; housing and transport 0.32; 25% below 150% of poverty; 6% of households with no vehicleCDC/ATSDR
Other atlas sites nearby0 within 10 km, 3 within 25 kmcomputed
Overture Mapsplace Hillsborough Area Regional Transit-Netpark Transfer Center (travel_and_transportation, confidence 0.99, from Overture, Overture-signals, meta); building footprint 50,431 m², 20.65 mOverture (CDLA-Permissive 2.0)
Website and socialwww.gohart.org (alive); archived 2008–2025 (Wayback) · social: facebookOverture / Internet Archive
Attention: Wikipedia page views10,447 since 2015; 1,885 in the last 12 months (-6% vs the prior 12); peak 2022-06 with 2,248Wikimedia
Tract change 2013–2023population +12% (2,186 → 2,455); median income +50% ($38,682 → $57,917); renters 22% → 25%; median home value +137% ($85,000 → $201,500)Census ACS 5-year
Natural hazard risk (FEMA National Risk Index, tract)relatively moderate overall (score 69.2); expected annual loss $1.3M; high: hurricane, tornado; community resilience relatively lowFEMA NRI
Tax-credit housing within 1 kmnoneHUD LIHTC
Food access (USDA FARA 2019, 2010 tract)low-income, low-access tract (1 mile urban / 10 miles rural); 25% of residents more than 1 mile from a supermarket; poverty rate 15.5%; median family income $50,346; 232 SNAP householdsUSDA ERS
SchoolsHillsborough County School District (PK-12); 1 public school within 1 mile: THE COLLABORATORY PREPARATORY ACADEMYNCES EDGE
Elevation61 ft above sea level at the site pointUSGS 3DEP
Retail trade in the county, 2012 to 20234,756 establishments (+8%); 77,369 jobs (+21%)Census CBP
Housing market in the countytypical home value $375,501 (-1% 1 yr, +19% 5 yr); typical rent $1,978/mo (-0% 1 yr), 2026-09Zillow Research
House price index, tract, 2025476 (2000 = 100), +56% 5 yr, +146% 10 yrFHFA
Traffic on the busiest road within 600 m (2024)45,500 vehicles a day on E HILLSBOROUGH AVE (principal arterial, 4 lanes); 5,187 trucks; 26 counted segmentsFHWA HPMS

Similar sites

  • Newmarket North Mall, Hampton, VA · Malls · opened 1975; closed 2000; same strategy: reinhabit
  • Amigoland Mall, Brownsville, TX · Malls · opened 1974; closed 2000; same strategy: reinhabit
  • Omni Int’l Mall, Miami, FL · Malls · opened 1976; same strategy: reinhabit; also in FL
  • Grande Boulevard Mall, Jacksonville, FL · Malls · opened 1983; closed 1994; same strategy: reinhabit

Elsewhere on the web

Pages with photos

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Multifamily screen

  • retrofit already built
  • county grew 8.0% 2018–23
  • median rent $1,543

Inputs: record fields (size, status) and county Census ACS 2018–2023 figures (growth, rent). How the points work. Not a recommendation.

History and original facts

Now called / also known asNetPark
Opened1976extracted, unreviewed
Closed1998extracted, unreviewed
Original developerEdward J. DeBartolo Corporationextracted, unreviewed
AnchorsH. J. Wilson Co., Service Merchandise, Dillard's, JCPenney, Montgomery Ward, Belk-Lindsey
CountyHillsborough County
Census division5 · South Atlantic

Not yet recorded: acres, GLA. Know it? Tell us.

Background

NetPark Tampa Bay is a business park in the East Lake-Orient Park neighborhood of Tampa, Florida, United States. The complex, which primarily houses offices, is a redevelopment of the former East Lake Square Mall, a shopping mall built by Edward J. DeBartolo Corporation in 1976. The mall would open on August 4, 1976 opening one day prior to the near by Tampa Bay Center. The mall opened with anchor stores JCPenney, Montgomery Ward, and Belk-Lindsey, with H. J. Wilson Co. joining in 1980. H. J. Wilson Co. became Service Merchandise in 1985, and Belk-Lindsey sold their location at the mall to Dillard's in 1992. After a period of decline in the 1990s which included the closure of all four anchor stores, the mall was closed entirely in 1998 and officially reopened as NetPark Tampa Bay a year later.

Excerpt from Wikipedia (authors and history), CC BY-SA 4.0. May be older than the record above.

Timeline

  1. 1976 Built
  2. 1976 Opened
  3. 1980 Anchor store H. J. Wilson Co. joins
  4. 1985 Anchor store H. J. Wilson Co. becomes Service Merchandise
  5. 1992 Belk-Lindsey location sold to Dillard's
  6. 1998 Mall closed
  7. 1999 Retrofit: reinhabit
  8. 1999 Reopened as NetPark Tampa Bay

Sources

More in Florida

Boca MallBoca Raton, FL · 1998Redeveloped · Regreened · Redevelopment:mixed use Partial regreening: parkCentre of TallahasseeTallahassee, FL · 2015Partial Redeveloped · Partial redevelopment, mixed useDadeland MallKendall, FL · 2012Partial Redeveloped · Partial redevelopment, open-air retail and restaurantFashion MallPlantation, FL · 2018Partial Redeveloped · Partial redevelopment: mixed useLakeland MallLakeland, FL · 1999Reinhabited · Reinhabitation: religiousMiracle City MallMiracle City MallTitusville, FL · 2017Redeveloped · Regreened · Redevelopment: retail and healthcare Partial regreening: lawn