Retrofit Atlas

Office parks · Georgia

Georgia-Pacific Center

Imported, unreviewedRedevelopedReinhabitedRetrofit approvedAtlanta, GA

Approved 2027 redevelopment of 1.3M sq ft Atlanta office park into mixed-use, with construction starting 2024. · summary, model-written

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Site profile12 elements · what this retrofit is built with · tap a chip for the evidence

Finance and pipeline
Retrofit in the pipelineThis site: …approved newtypes-extraction · all sites with this
Place
3+ other atlas sites within 10 kmThis site: 29 within 10 km computed · all sites with this
County permitting 2,000+ apartment units a yearThis site: 8,159 units, Fulton County census-bps · all sites with this
Scale
1M+ sq ft GLAThis site: 1,300,000 sq ft newtypes-extraction · all sites with this
Strategy
RedevelopedThis site: …a blend of sky-high apartments, offices, and a block-sized retail and entertainment hub record · all sites with this
ReinhabitedThis site: …a blend of sky-high apartments, offices, and a block-sized retail and entertainment hub record · all sites with this
New use
Entertainment and sportsThis site: sky-high apartments, offices, and a block-sized retail and entertainment hub Approved by Atlanta’s Office of Zoning and Development. newtypes-extraction · all sites with this
HotelThis site: …new_use field newtypes-extraction · all sites with this
HousingThis site: …a blend of sky-high apartments, offices, and a block-sized retail and entertainment hub Ap newtypes-extraction · all sites with this
Mixed useThis site: …new_use field newtypes-extraction · all sites with this
OfficeThis site: …a blend of sky-high apartments, offices, and a block-sized retail and entertainment hub Approved by newtypes-extraction · all sites with this
Retail (continued)This site: …a blend of sky-high apartments, offices, and a block-sized retail and entertainment hub Approved by Atlanta’s Office of Zonin newtypes-extraction · all sites with this

All elements and lists · Trends

Now

StatusRetrofit approvednewtypes-extraction reported
StrategyRedevelopment · Reinhabitation, approvedWikipedia no source
New usesentertainment, hotel, housing, mixed, office, retailWikipedia no source
What is there nowa blend of sky-high apartments, offices, and a block-sized retail and entertainment hubnewtypes-extraction reported
Retrofit year2027newtypes-extraction reported
RedeveloperGeorgia-Pacific’s development teamnewtypes-extraction reported

Planning

Zoning changeSpecial Administrative Permitnewtypes-extraction reported
Planning notesApproved by Atlanta’s Office of Zoning and Development.Wikipedia no source

Site context

Housing permits, Fulton County (GA), 20248,159 units in 5+ unit buildings, 481 in 2–4, 2,937 single-family; 2023: 7,096 in 5+Census BPS
Other atlas sites nearby29 within 10 km, 52 within 25 km: Boisfeuillet Jones Atlanta Civic Center site (0.0 km); 2 Peachtree Street (0.0 km); Carver Community (0.0 km); Altmore (0.0 km); One Park Tower (0.0 km)computed
Retail trade in the county, 2025 (BLS QCEW)55,938 jobs in 4,327 establishments; average annual pay $50,638; employment location quotient 0.60; employment -2.8% on the yearBLS QCEW 2025, NAICS 44-45, private
Jobs located in the tract, 202226,902 jobs; 116 in retail trade, 3,359 in accommodation and food (workplace blocks summed to tract 13121011901)Census LEHD LODES8 WAC 2022
Upward mobility (Opportunity Atlas, 2010 tract)children of low-income (25th percentile) families reached the 29th income percentile as adults; 3.4% incarcerated at the 2010 count (690 children in the sample); born 1978–83, measured 2014–15Opportunity Insights
Food access (USDA FARA 2019, 2010 tract)low-income, low-access tract (1 mile urban / 10 miles rural); 55% of residents more than 1 mile from a supermarket; poverty rate 35.3%; median family income $31,827; 409 SNAP householdsUSDA ERS
SchoolsAtlanta City School District (PK-12); 2 public schools within 1 mile: Department of Human Resources; Wesley International Academy CharterNCES EDGE
Elevation1,047 ft above sea level at the site pointUSGS 3DEP
Storm events in the county, 2016-2025266 county-logged events: 174 thunderstorm wind, 48 flash flood, 34 hail, 10 tornado; $9,525,000 property damage reported; 2 direct deaths; forecast-zone events (most flood, winter and heat) not countedNOAA Storm Events
Homes for sale in ZIP 30303, 2026-09median list price $223,675 (+12.4% on the year); 39 active listings; median 119 days on market; 27% with a price cutRealtor.com Research
Retail trade in the county, 2012 to 20233,732 establishments (+10%); 55,757 jobs (+14%)Census CBP
Housing market in the countytypical home value $414,221 (-2% 1 yr, +11% 5 yr); typical rent $1,926/mo (+3% 1 yr), 2026-09Zillow Research
Traffic on the busiest road within 600 m (2024)9,870 vehicles a day on Central Ave SW; (minor arterial, 4 lanes); 40 counted segmentsFHWA HPMS

Summary, model-written

Georgia-Pacific Center (1.3M sq ft office park, opened 1982) is approved for redevelopment starting 2027. The project includes high-rise apartments, offices, hotel, retail, and entertainment. A Special Administrative Permit was approved in 2024, with construction beginning that year and delivery planned for 2027. The developer is Georgia-Pacific’s development team.

Why. The site is large (1.3M sq ft), located in a growing Fulton County (4.6% population growth 2018–23), and aligns with local housing demand (median rent $1,635). Nearby projects include 11 developments within 10km, mostly under construction or proposed.

Where it stands. Approved and under construction (2024 groundbreak). Zoning change approved by Atlanta’s Office of Zoning and Development. No specific tenant or cost details provided. Traffic data shows Central Ave SW as a minor arterial (4 lanes, 9,870 ADT).

For a planner

  • Large-scale redevelopment approved in a high-growth area
  • Complements nearby projects (e.g., Boisfeuillet Jones Civic Center, Altmore) within 0.0km
  • Housing demand validated by median rent and county growth

For a developer

  • Site is in play (approved, under construction)
  • Mixed-use strategy matches market (housing, retail, entertainment)
  • No known financial or timeline risks in record

What we do not know yet

  • No specific construction costs or tenant commitments listed
  • Traffic congestion data not provided (trucks_aadt: null)
  • Verified status is 'draft'—some data may be preliminary

Generated by qwen3-30b-a3b-64k:latest on Dell 5820 RTX 3090 (Ollama, qwen3-30b-a3b) from the fields, parcels, deals and context layers on this page, with no outside knowledge. It is regenerated when the record changes and has not been checked by a person. How it is made.

Similar sites

  • Brookside Office Park, Alpharetta, GA · Office parks · opened 1980; same strategy: redevelop, reinhabit; also in GA
  • North Point Mall, Alpharetta, GA · Malls · similar GLA (1,300,000 sq ft); same strategy: redevelop; also in GA
  • Fair Oaks Mall, Fairfax County, VA · Malls · similar GLA (1,557,000 sq ft); opened 1980; same strategy: redevelop, reinhabit
  • Windsor Park Mall, Windcrest, TX · Malls · similar GLA (1,079,250 sq ft); opened 1978; same strategy: reinhabit

Elsewhere on the web

Search images: Google · Bing · Commons · references: ULI case studies · Google Scholar

Multifamily screen

  • already in play: under construction, approved, or sold to a developer with housing plans
  • 1,300,000 sq ft GLA (large site)
  • county grew 4.6% 2018–23
  • median rent $1,635
  • housing in the record

Inputs: record fields (size, status) and county Census ACS 2018–2023 figures (growth, rent). How the points work. Not a recommendation.

History and original facts

Opened1982newtypes-extraction
Gross leasable area1,300,000 sq ftnewtypes-extraction reported
AnchorsGeorgia-Pacific
CountyFulton County
Census division5 · South Atlantic
NotesDraft from atlanta.urbanize.city, model-extracted, unreviewed: Atlanta's Georgia-Pacific Center, a 51-story office tower, is being converted into a mixed-use development with over 400 apartments, retail, entertainment, and remaining office space.

Not yet recorded: acres, original developer. Know it? Tell us.

Timeline

  1. 1982 Opened
  2. 2023 plans first came to light
  3. 2024 Special Administrative Permit approved
  4. 2024 breaking ground
  5. 2027 reimagined property delivered
  6. 2027 Retrofit: redevelop, reinhabit

Sources

More in Georgia

Buford Clairmont MallBuford Clairmont MallChamblee, GA · 2000Reinhabited · Reinhabitation: ethnic mallCobb Ctr MallCobb Ctr MallSmyrna, GA · 2004Partial Regreened · Partial regreening, parkColumbus Square MallColumbus, GA · 2005Redeveloped · Redevelopment: civicFurniture StoreNorcross, GAReinhabited · Reinhabitation: ethnic mallHouston MallWarner Robins, GA · 2014Reinhabited · Reinhabitation: healthcarePhipps PlazaAtlanta, GA · 2018Partial Redeveloped · Partial redevelopment, mixed use